Las Vegas Commercial Mission 2024

Date: January 2024

Ad Nova designed and organized a successful annual Las Vegas promotion Commercial Mission in Mexico in the magical town of Tequila, Jalisco, and in the City of Morelos, where executives from the main airlines, OTA’s, and Tour Operators were concentrated, as well as representatives of the main attractions of the Entertainment Capital of the World and LVCVA. Through an exciting activation where race cars were built to increase the excitement of Formula 1 in Las Vegas, innovative products with business prospects were identified together.

Results:

Attendance of 70 representatives from media, tour operators, airlines, and the most important wholesalers in Mexico. Creation and marketing of a new product for Formula 1 in Las Vegas. Strengthening of strategic alliances.